February 10, 2005
Web cinemaという宣伝法ーヒトリナフタリ
- daisuke
- 05:32 AM
- コメントする
- トラックバック (399)
- カテゴリー:Business?
NISSAN NOTE × Yahoo Japan presents ヒトリナフタリ
日産の新型車NOTEの販売促進のために制作されたドラマだが、主演と脚本に宮藤官九郎を起用している。
なんだか変な感じの雰囲気があったりで、やっぱり宮藤官九郎らしいドラマだ。
で、ドラマの中には、無理矢理日産の新型車NOTEが使われているのも面白い。
でも、本当に「無理矢理」だ。
ただ、自分は今までにこの様なAd（広告）に出会ったことはあまり無かったし、本作は良くできていて、面白いと感じたのでここに書いてみた。
ストーリーはNISSANサイドとYahooサイドに分かれていて、両方のWebSiteを訪れないとストーリーを追うことができない。「あ、これは結構見に行ってしまう人もいるのかもしれないな。」と感じた。IWGPの脚本家でもある宮藤官九郎のファンは多い。
自分は現在アメリカにいるので、このビデオが携帯電話から見られたりすることに驚きつつも、携帯での配信や、広告の手法についてもとことん「日本らしいな。」と思った。
NISSAN NOTE × Yahoo Japan presents ヒトリナフタリ WebSite
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